Hello dear friend
After having a few successful digital products like my 90-Day Freelancing Guide and Project Medium, I planned another product launch in 2023.
I worked on building Cyber Aid: A discussion forum where people who suffered from cyber crimes could come together and share their stories.
I followed similar steps as I had in my previous launches and put in double the effort this time.
Invested about $500 to build it
Spent another $100 each month to run the forum for 6 months
Posted 2x/week on LinkedIn
Made 5–6 YouTube videos
Kept Tweeting multiple times a week.
I did everything that was supposed to make it a successful launch, but it didn’t pick up traction.
I gave up the business, even though the sunk cost fallacy made it extremely hard.
I had the plan, but the results didn’t match my expectations.
This made me understand the fickle nature of leading an entrepreneurial life. Your best efforts might get wasted.
It’s important to know when to quit, pack all the lessons you learned, and stop putting efforts into a dead cause.
Bottom line: Anything can happen when you’re your own boss. One day, you can be earning thousands of dollars, and the other day, nothing.
P.S. Tired of low-paying freelance gigs?
I know the challenge and that's why I designed Freelance Superheroes - to guide you to the top-tier clients
Sign Up and Start Finding High-Paying Clients Today!
Hope you liked this week’s message. Note that I create this newsletter for you weekly with lots of love. If you’d like to support me, here’s a link to buy me a book.
If you found this letter useful, don’t forget to forward this to a friend or ask them to sign up for my newsletter. It’s free, and they’ll mostly leave with a smile.
That’s all from my end today. I’ll see you again soon. Till then, stay strong. Keep smiling and be awesome.
With love,
Anangsha.